Our storytelling should be an invitation …
One of the most universal joys that transcends the generations has to be stories – telling them, listening to them, thinking about them, dreaming them up, wondering what happened to the heroes and villains.
Charity fundraising can be complex, and we could all use a little help sometimes. To help, we’ve pulled together a library of articles and advice from leading industry experts to help you navigate the fundraising landscape.
More than money: what companies can give your charity
When you’re used to receiving money from trusts and foundations, it can be tempting to look at companies the same way. You see their million-or-even-billion pound turnover, and your mouth starts to salivate.
Essential tips to help you secure funding
In an increasingly challenging financial environment for charities, it’s important to consider every opportunity and technique that could give your charity the edge.
Five things fundraisers should be thinking about right now
In an increasingly challenging financial environment for charities, it’s important to consider every opportunity and technique that could give your charity the edge.
AI: Threat or Opportunity?
How to ensure you are set up for fundraising success in 2025
Think strategically, be organisation-ready and get your colleagues on board with your fundraising
Positive Teams: Recruitment, Retention and Wellbeing
Creating a positive culture within your charity is important for so many reasons, not least of all, the wellbeing of the people who work with you.
Digital Fundraising: Why Content is the Key to Long Term Success
Donations from individual givers are the lifeblood of many charities. They can provide us with a regular and predictable income base that enables us to forecast and plan all those vital projects to support our beneficiaries.
Social Media Guides
Social media can be hard work, but the rewards can be great. With 49% of the world’s population possessing a social media account, on at least one platform*, social media is one of the simplest ways to raise awareness of your cause, connect with supporters and help raise those all-important funds.
Getting Ready to Get Read
For many fundraisers, this ‘core cost’ issue is an ever-circling discussion. The root of the problem is often explained as ‘core funding is not sexy enough for funders’ and, to add to the challenge, in their claims to provide greater support in this way, funders use different terms; core costs, general operating support, strategic investment or central support.