Charity fundraising can be complex, and we could all use a little help sometimes. To help, we’ve pulled together a library of articles and advice from leading industry experts to help you navigate the fundraising landscape.
For many fundraisers, this ‘core cost’ issue is an ever-circling discussion. The root of the problem is often explained as ‘core funding is not sexy enough for funders’ and, to add to the challenge, in their claims to provide greater support in this way, funders use different terms; core costs, general operating support, strategic investment or central support.
This article frames the pursuit of major giving with ten guiding truths, distilled from extensive research and over 20 years’ experience in the field, to pull back the curtain and explain why you should pursue this activity, and how it is not as burdensome as you might think. The Benefact Group Webinar will build on these principles to provide a practical guide for what you need in order to unlock the power of such relationships.
In this article we will explore some fundamentals about impact, why it’s important and how to get started measuring your own impact.
Fundraising challenge events can provide a means of engaging participants while raising vital funds, and – crucially – raising awareness of your cause. In this article we take a closer look at how we might consider adjusting our approach to challenge event fundraising during difficult economic times.
Writing and submitting funding applications can be a challenge, especially in an increasingly competitive market during economically difficult times. Where do you start? What do you write? How do you convey the importance of your cause and the worthiness of your request for support?
In this article we take a short look at why volunteers do what they do and provide a list of ways you can thank them for doing it.
Our latest article highlights the importance of looking after donors and provides some practical tips and guidance on how to maximise relationships.
Having survived the huge disruption of the pandemic, society is now experiencing multiple aftershocks hitting everything from the health service to household budgets to support for the most vulnerable in society. The charity sector is at the sharp end of these multiple crises, and we’re now starting to see the impact in data.
With inflation shocking the economy and putting pressure on our standard of living, charity fundraisers may feel caught between a rock and a hard place.
We explore current data with Jay Kennedy, Director of Policy and Research at the Directory of Social Change, to see what it can tell fundraisers and charities about their donors right now.
Corporate giving to charitable causes in the UK is worth around £2.5 billion a year (National Council for Voluntary Organisations). This includes donations made in cash, sponsorship, through staff volunteering, and by providing free advertising. Securing a corporate donation/gift doesn’t happen overnight (especially where you are looking for larger contributions), but making time to grow relationships with businesses is worthwhile; for every £1 invested in fundraising from corporates, charities receive an average of £4.28 in return.
